Public Relations Officer

Tender process begins:

Tender close date:

 Tourism Product Development Company Ltd. (TPDCo.) is seeking to identify a motivated and results-oriented professional to fill the following position:

Public Relations Officer

Under the general direction of the coordinator – Corporate Communications & Community Awareness, the Public Relations Officer is responsible for providing assistance and support to the development, implementation and evaluation of the Tourism Product Development’s public relations plans, programmes and strategies.



  • Assists the Coordinator, Corporate Communications & Community Awareness in planning, coordinating, and executing Public Relations activities and events to promote a positive image of TPDCo.
  • Provides logistical coordination and on-site support for all TPDCo related events island-wide from concept to completion.
  • Liaises with Divisional and Agencies Heads, Committee chairs, co-facilitates various event-related committees, as required.
  • Research and draft Media Advisories, speeches, and briefs for senior executives in the TPDCo for the approval of the coordinator.
  • Assists with writing and distributing news releases announcing important TPDCo information and events.
  • Responds to enquiries from the public, media, and other organizations.
  • Proofreads print and broadcast copy of communication for grammatical and typographical errors.
  • Coordinates mass-mailings of internal and external communication materials.
  • Organizes and represents the TPDCo at events including press conferences and launches, exhibitions, open days, functions and press tours etc;
  • Provides off site public relations coverage for the Minister, Executive Director and Senior executives and other tourism related events
  • Manages and supports the development, implementation, and maintenance of web content to ensure the company’s website reflects currency and accuracy.
    o Identify content gaps or ideas for new content area
    o Curating blog posts
    o Define known opportunities for site improvement and refresh the website by monitoring discussions, updating content, preparing articles and site reviews, developing new features.
  • Assists in the coordination of Social Media campaigns and day-to-day activities to include, but not limited to:
    o the monitoring, listening and responding to users in a “Social” way while cultivating interest.
    o Promoting the TPDCo’s policies, programmes and initiatives through social media, ensuring consistency across all platforms
    o Assisting with Creating, curating, and managing all published content (images, videos and written)
    o Assisting in designing, creating, and managing promotions and social ad campaigns.
  • Prepares newsletters for internal and external audiences



  • Excellent problem solving and analytical skills
  • Positive Thinking: Energetic and enthusiastic, with a can-do attitude. Deals with issues in a proactive manner.
  • Must be able to work well independently or within a team environment.
  • Ability to work productively with design and content generating teams and vendors
  • Understanding of the fundamentals of environmental assessment, planning and evaluation
  • Knowledge of effective Web authoring practices and presentation techniques
  • Experience working with web pages and content management systems (HTML useful but not essential, full training on our CMS will be given where necessary
  • Working knowledge of basic composition, page layout, art and presentation packages
  • Understanding of internet channels, trends, user behaviour, research etc
  • Proficiency in office software tools: MS Word, Excel, PowerPoint and Publisher



  • Bachelor’s Degree in Public Relations, Media/Communication Studies, Mass Communication, Journalism, or a related discipline.
  • Three (3) years’ experience in a Public Relations/Media and communications environment.
  • Experience in web design and content creation is an advantage
  • Prior experience in tourism is an asset.
  • OR “Any equivalent Combination of Qualifications and Experience”


Applications should be e-mailed to to the attention of The Executive Human Resource Manager no later than 4 p.m. on Friday, November 18, 2022.

Subject:Public Relations Officer

We thank all respondents, but only short-listed persons will be contacted.